Movefy
New
AI Companion & AR Explorer are live. Chat with an AI travel assistant and point your camera to identify places in real time — plus smart budget tracking and mood-based trip generation.
From an AI travel planner to a real-time AI pose coach and a lineup of original mobile games — Samofy designs, ships and scales digital products across iOS and the web.
Our Products
Three AI-first apps and a growing family of original games — each built end to end, from concept to App Store.
AI travel planner that builds personalized itineraries. Features an AI companion, AR place explorer, smart budget tracking, mood-based trips and a community of public itineraries.
Visit movefy.app →AI try-on for hairstyles, beards and makeup. Uses on-device face detection plus generative AI to render realistic previews, with face-shape recommendations and a curated style catalog.
Visit newlookme.com →A real-time AI pose coach. Live ARKit body tracking guides you through 239 curated poses, scores your posture, framing and lighting 0–100, and adapts to the scene around you.
Visit posemysnap.com →Merge buildings to grow your dream city across 14 levels, with themed skins and rewards.
App Store →Hyper-casual neon arcade — tap to slip a ball through rotating rings to the glowing core.
App Store →Six playful learning mini-games for kids — words, colors, numbers, animals & more, with a parental gate.
App Store →Fast-paced arcade runner — jump across platforms, grab coins and chase the high score.
Coming soonWhat's New
Recent releases, updates and what we're shipping next.
AI Companion & AR Explorer are live. Chat with an AI travel assistant and point your camera to identify places in real time — plus smart budget tracking and mood-based trip generation.
Generative AI try-on shipped. Preview hairstyles, beards and makeup with realistic, face-aware rendering, beauty filters and personalized face-shape recommendations.
239 poses & live AR coaching. Real-time body tracking now scores your posture, framing and lighting — with a Pro tier and a 3-day free trial.
New games on the App Store. MergeCity Mansion, OrbitSplit and KidiVerse are now live — with our arcade runner Tap-Dash coming next.
About
Samofy is a UK-based digital studio focused on building exceptional AI-powered apps and original games. We combine technical depth with strong product design to ship software that's genuinely useful — and a pleasure to use.
Our portfolio spans Movefy, an AI travel planner; NewLook, an AI hairstyle and makeup try-on; PoseSnap, a real-time AI pose coach; and a growing family of mobile games including MergeCity Mansion, OrbitSplit, KidiVerse and Tap-Dash.
Each product is built end to end — native iOS with SwiftUI, modern web front-ends, and our own AI-driven backends. We don't chase trends; we find real opportunities, build robust solutions, iterate on feedback, and scale what works.
Contact
Have a question, a partnership idea, or press enquiry? We'd love to hear from you.
support@samofy.co.uk We typically respond within 24 hours